Showing posts with label Technology. Show all posts
Showing posts with label Technology. Show all posts

Tuesday, 7 October 2014

Focus on Fall Fashion


Fall trends of this year are gradually being unveiled along with the major fashion shows in New York, London and Paris. Essentially ready-to-wear or extravagantly out of this world, this Fall season pieces have it both ways. Fleecy shearling and cozy knits are still the essential elements of most of the designers’ masterpieces. The most resonant ideas included sixties silhouettes and stunning evening gowns. However, there are some new style waves with inspiration from the searing color combinations and bold prints of an Ibiza heat wave. Let’s overview this Fall’s most worthy gearing up elements.

This season, designers cozied up to cuddly shearling. But of course Fall wouldn’t be Fall without furs. Miuccia Prada's color-blocked coats were definitely the highlights of this fur world on the runways and summed up everything for the shearling direction. Joseph Altuzarra’s wrap coat ushered in vibrant pink and green as the main bright color combination of the season, an inspiration that gained momentum at Dior and Balenciaga shows in Paris. Has there been a season in which knitwear claimed more runway real estate than Fall '14? Trust us, these weren't your run-of-the-mill sweaters. Michael Kors whipped up fisherman's cardigans with matching nubby scarves; and Phoebe Philo accessorized Céline's ribbed looks with luxe mink muffs. We believe the worldwide celebration of electronic dance music. This heat finally starts influencing our fashion world. Marc by Marc Jacobs revved our engines with BMX-inspired graphics; Dries Van Noten mashed up trippy, op art motifs; and the Kenzo and Proenza Schouler teams featured frenetic patterns. Normcore is more than a buzzy meme. Hugo Boss, Christopher Kane, Max Mara, Hermès all embraced the concept of standing out by blending in. When it comes to red-carpet fare, designers including Nina Ricci's Peter Copping, Mary Katrantzou, and Givenchy's Riccardo Tisci spiced things up with long dresses that were subtly sheer. They almost looked like tattoos on the body.


After a whole analysis for this Fall fashion trends, findSimilar would like to use the most advanced technology to find you the cool trendy pieces! No need to wait for the catwalk pieces to hit the stores next year, shop them now using findSimilar! 

What are your favourite trends for Autumn Winter?





Thursday, 18 September 2014

findSimilar 'Steals the Styles' at New York Fashion Week

New York fashion week went by like a whirlwind and there were some serious cases of style envy! When events go by so quickly, it can be difficult to take in everything you see and remember it. There were so many trends that we loved and will love to wear! Some of our favourites included A line skirts and yellow.

What was refreshing this fashion week was the way the colours are worn. We’ve seen pastels and yellows before but the NY catwalks styled them with monochrome patterns. In particular is this yellow skirt worn with a black and white jumper. Because it can be so hard to go home and search for the items to recreate the look, we simply just snapped the outfit and findSimilar showed us how we could shop the look straight from the catwalk!

Whilst designers are now offering the option to shop from their catwalks, and Twitter introduces their ‘buy now’ button for Burberry’s tweets, we don’t all have Carrie Bradshaw’s credit card! So findSimilar shows you lots of similar results, which allows you to choose the ones that suit you and your bank account!

Of course it’s not just the looks on the catwalk that we want, but the outfits of the fashionistas who are attending! You take a photo of your favourite street styles, but if you use findSimilar, it’ll show you how you can buy that outfit. Perfect.

Here are some of the looks that we wanted to shop straight after we attended New York Fashion Week…


We shopped the trends from the Giulietta show using the Style Thief app - pastel perfection!

We 'Stole the Style' of US blogger by snapping her outfit and using findSimilar - we found her exact dress, the cloud printed design is available from Choies.


Although this Giulietta catwalk piece won't hit the high street for a few more months, we uploaded our fashion show pics to the findSimilar plugin and can shop the tailored pink looks from various hughstreet outlets!

Have you been using findSimilar at fashion week?






Friday, 15 August 2014

Friday Focus : iWatch


Our Friday Focus is on the most talked about technology right now… The iWatch! The much awaited wearable tech will be available this Autumn but it’s causing much discussion about whether it’ll affect the luxury watch market. Some thoughts are that it may pose head on competition, whilst some believe it to be an opportunity. A designer iWatch? Yes please! 
The iWatch is already a great example of wearable tech and its growing popularity, but could be a potential catalyst in the growth of Fashion Technology as it becomes more appealing to the everyday consumer. If Apple could collaborate with designers then it could become a covetable fashion item. 

The current designs of the technology seem reserved and easy to wear, but we could be seeing these branch out into more fashionable designs for the technology loving fashionistas out there. The design is unobtrusive, which is important in getting wearable technology out there were other devices seem to struggle, like Google Glass. As we become more comfortable with the use of wearable tech in our everyday lives, we might see a development in these watches as they expand to suit a wider variety of consumers, but right now they are understated and oh so desirable!


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